Ulta Beauty, Inc. logo ULTA - Ulta Beauty, Inc.

Price: -- -- | CONSENSUS: Buy DETAILS
STRONG
BUY
1
BUY 26
HOLD 19
SELL 1
STRONG
SELL
0
| PRICE TARGET: $727.36 DETAILS
HIGH: $810.00
LOW: $650.00
MEDIAN: $720.00
CONSENSUS: $727.36
UPSIDE: 41.22%
AlphaVal

AlphaVal

Deterministic, archetype-aware fair value

Stable Earnings Power 80% confidence

Primary model: P/Adj-EPS × Normalized Multiple

Valuation Signal Fair Value Moderate
Trading 15.8% below fair value
Current Price $515.04
Bear Case $535.25 3.9% upside ($535.25 - $515.04) / $515.04 = 3.9% $25.99 × 19x P/E
Fair Value $611.71 18.8% upside ($611.71 - $515.04) / $515.04 = 18.8% $25.99 × 22x P/E
Bull Case $688.18 33.6% upside ($688.18 - $515.04) / $515.04 = 33.6% $25.99 × 24x P/E

Adjust Assumptions

21.6x
25.99$

Key Value Driver

Normalized P/E multiple (22x base case)

Implied Market Multiple 19.8x

Plain-Language Summary

Our base-case estimate uses a valuation based on adjusted earnings per share and a normalized price-to-earnings multiple. We then blend that result with the average analyst price target of $727.36 from 47 analysts, using a 30% weight on analyst consensus. That produces an estimated intrinsic value of $611.71 per share.

Key Risks

  • Growth DCF inappropriate — terminal value assumptions dominate
  • EV/EBITDA misleading for regulated businesses where capex is mandated
  • Regulatory risk is a fat tail not visible in normal multiples