AlphaMadera's AlphaVal page classifies Sturm, Ruger & Company, Inc. as a Cyclical & Capital-Intensive business and values it using Normalized Earnings × Cycle Multiple, then compares the result to the current market price to flag RGR as undervalued, fairly valued, or overvalued.

What is Sturm, Ruger & Company, Inc.'s fair value?

Fair value for RGR comes from a Normalized Earnings × Cycle Multiple model -- the approach AlphaVal selected for this company's Cyclical & Capital-Intensive classification. The live AlphaVal page shows bear, base, and bull scenarios alongside the key assumption behind each.

How does AlphaMadera value RGR?

AlphaVal routes each company to one of ten valuation archetypes based on its business model. RGR was classified as Cyclical & Capital-Intensive and is valued using Normalized Earnings × Cycle Multiple, built from RGR's most recent reported fundamentals.

RGR - Sturm, Ruger & Company, Inc.

Price: -- -- | CONSENSUS: Buy DETAILS | PRICE TARGET: $46.00 DETAILS

AlphaVal

Deterministic, archetype-aware fair value

Cyclical & Capital-Intensive 80% confidence

Primary model: Normalized Earnings × Cycle Multiple

Valuation Signal Undervalued Strong

Trading 48.3% below fair value

Current Price $37.22

Bear Case $58.86 58.1% upside ($58.86 - $37.22) / $37.22 = 58.1% $3.27 × 18x

Fair Value $71.94 93.3% upside ($71.94 - $37.22) / $37.22 = 93.3% $3.27 × 22x

Bull Case $85.02 128.4% upside ($85.02 - $37.22) / $37.22 = 128.4% $3.27 × 26x

Adjust Assumptions

Cycle P/E Multiple

22.0x

Normalized EPS

3.27$

Key Value Driver

Through-cycle normalized EPS ($3.27)

Terminal Value % of EV

Implied Market Multiple 11.4x

Market is pricing in (growth)

Plain-Language Summary

Using 7-year normalized EPS of $3.27 at a 22x cycle multiple, the base-case value is $71.94 per share. P/TBV cross-check: 2.2x.

Analyst Consensus (External Reference)

Never blended into the bear/base/bull estimates above -- shown only as an outside comparison.

Average Target (12 analysts) $46.00

Analyst Range $46.00 – $46.00

Divergence from AlphaVal 56%

Warnings

⚠ Price-to-book value of 2.2x is above the normal range for this type of business (0.7x-2.0x). The stock may already price in a strong cycle.

ℹ Wall Street's average price target is $46.00 (from 12 analysts). Our estimate is 56% above the consensus -- consider that gap carefully.

Key Risks

Standard 10-year DCF produces unreliable terminal values for cyclicals
'Cheap' P/E at cycle peak is the most common value trap — normalize first
Captive finance subsidiaries have different risk profiles from manufacturing