Southwest Airlines Co. logo LUV - Southwest Airlines Co.

Price: -- -- | CONSENSUS: Hold DETAILS
STRONG
BUY
0
BUY 19
HOLD 22
SELL 4
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| PRICE TARGET: $49.61 DETAILS
HIGH: $65.00
LOW: $36.10
MEDIAN: $49.50
CONSENSUS: $49.61
UPSIDE: 20.35%

Stock News

SOUTHWEST AIRLINES LAUNCHES FIRST-OF-ITS-KIND U.S. AIRLINE PLUGIN IN CHATGPT

SOUTHWEST AIRLINES LAUNCHES FIRST-OF-ITS-KIND U.S. AIRLINE PLUGIN IN CHATGPT

Customers can discover Southwest destinations and plan flights in an experience powered by OpenAI and Amazon Web Services  DALLAS, Oct. 6, 2026 /PRNewswire/ -- Southwest Airlines Co.  (NYSE: LUV) today launched a first-of-its-kind U.S. airline plugin in ChatGPT, marking the first step in a phased AI-powered booking approach with OpenAI and Amazon Web Services (AWS) that allows travelers to discover and shop for Southwest flights in ChatGPT. By launching the Southwest® plugin in ChatGPT, the airline can appear earlier in the Customer journey and offer a simpler, more direct path from inspiration and discovery to booking options with Southwest.

Oct 06, 2026 08:00 AM • prnewswire.com
24th Annual MIT Sloan CFO Summit Features “The Human CFO: Creativity and Judgment” With AT&T, Chevron, Target, Snowflake, and Southwest Airlines

24th Annual MIT Sloan CFO Summit Features “The Human CFO: Creativity and Judgment” With AT&T, Chevron, Target, Snowflake, and Southwest Airlines

CAMBRIDGE, Mass.--(BUSINESS WIRE)--The MIT Sloan CFO Summit, the nation's preeminent one-day CFO conference, celebrates its 24th anniversary of keynote speakers, panel discussions, on-topic conversations, and the opportunity to network and learn with best-in-class leaders. To be held Thursday, November 19, 2026, the event attracts 400+ CFOs and senior financial executives from a broad mix of business and sectors. This year's theme, The Human CFO: Creativity and Judgment, acknowledges the missio.

Oct 05, 2026 06:00 AM • businesswire.com
SOUTHWEST AIRLINES INVITES BUSY AMERICANS TO ENTER AIRPLANE MODE AND RECLAIM THEIR TIME

SOUTHWEST AIRLINES INVITES BUSY AMERICANS TO ENTER AIRPLANE MODE AND RECLAIM THEIR TIME

Southwest is turning constant pings and burnout into over 185 million reasons to take a vacation DALLAS, Oct. 5, 2026 /PRNewswire/ -- Southwest Airlines Co.  (NYSE: LUV) announces a new brand campaign today called "Enter Airplane Mode" inviting travelers to escape the daily grind as constant pings, packed calendars, and always-on routines continue to fuel real burnout. In a Southwest®-sponsored survey¹, 76% of respondents said they are experiencing burnout and 68% of respondents believe a trip is one way they can regain control of their time.

Oct 05, 2026 02:26 AM • prnewswire.com
Southwest Airlines: A $900 Million Fuel Bill Is Hiding A Different Company

Southwest Airlines: A $900 Million Fuel Bill Is Hiding A Different Company

Southwest Airlines is rated a buy with 15–20% upside, driven by a commercial overhaul yielding record unit revenue and a resilient profit mix. LUV's transformation into a merchandised airline, with new fare ladders and ancillary products, has produced 20% adjusted unit revenue growth on flat capacity. Despite a $900M fuel headwind, LUV expanded operating income 27% and operating margin, leveraging its investment-grade balance sheet and disciplined capacity management.

Sep 22, 2026 12:31 AM • seekingalpha.com
Southwest Airlines: Buy The Transformation Despite The Oil Shock

Southwest Airlines: Buy The Transformation Despite The Oil Shock

Southwest Airlines maintains a buy rating, driven by successful commercial transformation and robust demand, despite higher fuel costs limiting near-term upside. LUV's assigned seating, extra legroom, and bag fees are projected to generate over $2 billion EBIT in 2026, with further gains expected in 2027. EBITDA is forecasted to rise from $2.1 billion in 2025 to $5.0 billion in 2028, but free cash flow is constrained by elevated CapEx and transformation costs.

Sep 20, 2026 01:09 AM • seekingalpha.com

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