HubSpot, Inc. logo HUBS - HubSpot, Inc.

Price: -- -- | CONSENSUS: Buy DETAILS
STRONG
BUY
0
BUY 38
HOLD 8
SELL 1
STRONG
SELL
0
| PRICE TARGET: $285.14 DETAILS
HIGH: $400.00
LOW: $190.00
MEDIAN: $280.00
CONSENSUS: $285.14
UPSIDE: 41.18%
AlphaVal

AlphaVal

Deterministic, archetype-aware fair value

High-Growth Software 80% confidence

Primary model: Revenue × Terminal Margin DCF

Valuation Signal Undervalued Strong
Trading 58.7% below fair value
Current Price $201.97
Bear Case $237.14 17.4% upside ($237.14 - $201.97) / $201.97 = 17.4% 15% rev growth, 21% terminal margin
Fair Value $489.05 142.1% upside ($489.05 - $201.97) / $201.97 = 142.1% 26% rev growth, 28% terminal margin
Bull Case $802.41 297.3% upside ($802.41 - $201.97) / $201.97 = 297.3% 33% rev growth, 32% terminal margin

Adjust Assumptions

26.0%
28.0%
12.0%

Key Value Driver

Revenue growth (26%) × margin expansion to 28%

Terminal Value % of EV 58%
Implied Market Multiple 2.9x

Plain-Language Summary

Our base-case estimate uses a discounted cash flow model based on revenue growth and long-run free cash flow margins. We then blend that result with the average analyst price target of $285.14 from 47 analysts, using a 30% weight on analyst consensus. That produces an estimated intrinsic value of $489.05 per share.

Warnings

Gross margin of 84% means each dollar of revenue is highly profitable. As the company grows, overhead costs should shrink as a share of revenue, boosting overall profits.
Wall Street's average price target is $285.14 (from 47 analysts). Our estimate is 102% above the consensus -- consider that gap carefully.

Key Risks

  • Current FCF misleads — the model values future margins, not today's cash
  • SBC dilution is the hidden tax: 2-4% annual share growth compounds fast
  • Revenue deceleration is inevitable — the question is when and how steep