Figma, Inc. logo FIG - Figma, Inc.

Price: -- -- | CONSENSUS: Hold DETAILS
STRONG
BUY
0
BUY 2
HOLD 5
SELL 0
STRONG
SELL
0
| PRICE TARGET: $31.00 DETAILS
HIGH: $38.00
LOW: $22.00
MEDIAN: $32.50
CONSENSUS: $31.00
UPSIDE: 32.42%
AlphaVal

AlphaVal

Deterministic, archetype-aware fair value

High-Growth Software 80% confidence

Primary model: Revenue × Terminal Margin DCF

Valuation Signal Fair Value Moderate
Trading 15.3% below fair value
Current Price $23.41
Bear Case $13.56 42.1% downside ($13.56 - $23.41) / $23.41 = -42.1% 18% rev growth, 21% terminal margin
Fair Value $27.62 18.0% upside ($27.62 - $23.41) / $23.41 = 18.0% 30% rev growth, 28% terminal margin
Bull Case $39.43 68.5% upside ($39.43 - $23.41) / $23.41 = 68.5% 35% rev growth, 32% terminal margin

Adjust Assumptions

30.0%
28.0%
12.0%

Key Value Driver

Revenue growth (30%) × margin expansion to 28%

Terminal Value % of EV 60%
Implied Market Multiple 9.3x

Plain-Language Summary

Our base-case estimate uses a discounted cash flow model based on revenue growth and long-run free cash flow margins. We then blend that result with the average analyst price target of $31.00 from 7 analysts, using a 20% weight on analyst consensus. That produces an estimated intrinsic value of $27.62 per share.

Warnings

Stock-based employee pay is 129% of revenue — your ownership shrinks by about 2.0% each year as new shares are issued. Our estimate already accounts for this dilution.
Gross margin of 82% means each dollar of revenue is highly profitable. As the company grows, overhead costs should shrink as a share of revenue, boosting overall profits.

Key Risks

  • Current FCF misleads — the model values future margins, not today's cash
  • SBC dilution is the hidden tax: 2-4% annual share growth compounds fast
  • Revenue deceleration is inevitable — the question is when and how steep