TTD vs. MGNI: Which Ad-Tech Stock Is the Smarter Pick Now?
MGNI is gaining CTV share, expanding EBITDA margins and investing in AI - while The Trade Desk faces slower Q2 growth.
TTD - The Trade Desk, Inc.
Price:
--
--
|
CONSENSUS:
Buy
DETAILS
|
PRICE TARGET:
$29.95
DETAILS
HIGH:
$53.00
LOW:
$20.00
MEDIAN:
$27.00
CONSENSUS:
$29.95
UPSIDE:
33.82%
Stock News
The Trade Desk: The Best Time To Buy Is When Others Continue To Ignore
The Trade Desk faces multitudinous headwinds, with Q2 guidance showing only 8% YoY revenue growth and underperformance versus digital ad peers. Concerns center on budget reallocations, agency disintermediation, and the company's vulnerability to data-rich walled gardens amid AI-driven shifts. Despite decelerating growth and risk from agency negotiations, TTD remains highly profitable with a 30% Q1 EBITDA margin and a forward multiple below 11x.
The Trade Desk Just Waved a Red Flag, and It's not the Quarterly Results
The Trade Desk's revenue growth has slowed for four quarters in a row. The company lost two CFOs in less than six months.
Can Retail Media Become a Major Growth Driver for Trade Desk?
TTD is betting big on retail media, touting a massive retail data marketplace and Audience Unlimited tests that cut CPMs and boosted conversions.
The Trade Desk: Market Is Underestimating Long-Term Potential
Following the publication of my initiating coverage in early February 2026, TTD's stock price is down by another ~20%. Relative to its all-time high of $141.53 reached in December 2024, Trade Desk is now in the midst of a ~85% drawdown, by far the largest since its IPO. Trade Desk is currently trading at 9.7x the street's EPS consensus for 2027. Just 18 months ago, the same company was trading in excess of 75x forward earnings.
The Trade Desk Inc (TTD) Stock Up 5.3% and Still Undervalued -- GF Score: 87/100
On May 18, 2026, The Trade Desk Inc (TTD) shares rose 5.3% to a current price of $22.27. Over the past year, the stock has seen a significant decline, with a 52
Is The Trade Desk Stock a Generational Buying Opportunity?
The valuation is cheaper than ever.
The Trade Desk Stock Investors Need to See This
The CEO is confident in the company's long-term prospects.
A Look at The Trade Desk Inc (TTD) After 3.6% Gain -- GF Value $123.22 vs Price $21.07
On May 15, 2026, The Trade Desk Inc (TTD) shares rose 3.6% today, closing at $21.07. This movement comes amid a challenging performance backdrop, as the stock h
Why Is Everyone Talking About The Trade Desk Stock?
The Trade Desk (TTD 3.12%) helps advertisers optimize the return on ad spending.
The Trade Desk Stock Is Moving Today — Here's What The Chart Is Signaling
The Trade Desk Inc (NASDAQ:TTD) shares are dropping Wednesday, extending a slide that has been in place for months. The stock continues to lag even as broader risk appetite improves, with the Nasdaq and S&P 500 both advancing.
Does Trade Desk's JBP Surge Signal Strong Brand Demand Into 2026?
TTD's surging JBP deals and rising ad spend commitments highlight strong demand for data-driven ads, even as competition and macro pressures linger.
The Trade Desk vs. AppLovin: What Do Their Quarterly Revenue Trajectories Tell Investors?
Quarterly results reveal diverging patterns in revenue growth and profitability between these digital advertising leaders.
Is Trending Stock The Trade Desk (TTD) a Buy Now?
Zacks.com users have recently been watching The Trade Desk (TTD) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.
What's Going on With The Trade Desk Stock?
The management team is working to address headwinds that are slowing growth.
Should TTD Stock Be Part of Your Portfolio Post Q1 Earnings Miss?
TTD misses earnings estimates despite revenue growth, as slowing momentum, macro pressures and rising competition challenge its near-term outlook.
A Look at The Trade Desk Inc (TTD) After 6.8% Decline -- GF Value $123.13 vs Price $21.52
On May 11, 2026, The Trade Desk Inc (TTD) shares fell 6.8% to a current price of $21.52. This decline is part of a broader trend where the stock has experienced
Why Is The Trade Desk Stock Falling, and is it a Buying Opportunity?
The Trade Desk (TTD 6.35%) reported quarterly results that disappointed investors.
Trade Desk Just Got Hit Again: HSBC Downgrades to Reduce With $20 Price Target
HSBC downgraded Trade Desk (NASDAQ:TTD | TTD Price Prediction) to Reduce from Hold on Monday, attaching a $20 price target that sits below where shares have recently traded.
Here Are Monday’s Top Wall Street Analyst Research Calls: Dell Technologies, BioMarin Pharmaceutical, Disney, HubSpot, Klarna, Oklo, Pitney Bowes, Trade Desk, Wendy’s, and More
Pre-Market Stock Futures: Futures are trading mixed as we get set to start the new trading week, as reports indicate that President Trump declined Iran's counteroffer for peace. This comes after a remarkable Friday, when stocks roared to record highs, driven primarily by a stronger-than-expected April jobs report that eased economic concerns and by a... Here Are Monday's Top Wall Street Analyst Research Calls: Dell Technologies, BioMarin Pharmaceutical, Disney, HubSpot, Klarna, Oklo, Pitney Bowes, Trade Desk, Wendy's, and More
Price Targets
Trade Desk price target lowered to $29 from $32 at DA Davidson
$29.00
(was $21.14)
D.A. Davidson
Trade Desk price target lowered to $20 from $32 at Scotiabank
$20.00
(was $23.06)
Scotiabank
Trade Desk downgraded to Reduce from Hold at HSBC
$20.00
(was $23.06)
HSBC
Trade Desk price target lowered to $24 from $28 at Piper Sandler
$24.00
(was $23.06)
Thomas Champion
·
Piper Sandler
Trade Desk price target lowered to $33 from $35 at RBC Capital
$33.00
(was $22.23)
Matthew Swanson
·
RBC Capital
Trade Desk price target lowered to $25 from $32 at Needham
$25.00
(was $22.04)
Laura Martin
·
Needham
Trade Desk price target lowered to $21 from $23 at Wedbush
$21.00
(was $21.94)
Wedbush
Trade Desk price target lowered to $35 from $50 at Truist
$35.00
(was $22.05)
Truist Financial
Trade Desk price target lowered to $26 from $30 at Morgan Stanley
$26.00
(was $21.89)
Morgan Stanley
Trade Desk price target lowered to $27 from $32 at Evercore ISI
$27.00
(was $21.55)
Evercore ISI
Trade Desk price target lowered to $20 from $24 at Wells Fargo
$20.00
(was $23.49)
Wells Fargo
Trade Desk price target lowered to $21 from $25 at Stifel
$21.00
(was $23.49)
Stifel Nicolaus
Trade Desk price target lowered to $25 from $28 at Guggenheim
$25.00
(was $23.49)
Guggenheim
Trade Desk price target lowered to $35 from $40 at RBC Capital
$35.00
(was $23.14)
Matthew Swanson
·
RBC Capital
Trade Desk price target lowered to $31 from $44 at UBS
$31.00
(was $24.05)
UBS
Stifel Downgrades The Trade Desk (TTD) to Hold, Lowers PT to $26
$26.00
(was $25.07)
Mark Kelley
·
Stifel Nicolaus
DA Davidson Reiterates Buy Rating on The Trade Desk (TTD) on OpenAI headlines
$32.00
(was $30.00)
Tom White
·
D.A. Davidson
The Trade Desk (TTD) PT Lowered to $28 at Piper Sandler as 'Challenges Continue'
$28.00
(was $24.02)
Thomas Champion
·
Piper Sandler
The Trade Desk (TTD) PT Lowered to $22 at Cantor Fitzgerald on 'Choppy' Fundamental Backdrop
$22.00
(was $23.73)
Deepak Mathivanan
·
Cantor Fitzgerald
The Trade Desk (TTD) PT Lowered to $32 at Scotiabank
$32.00
(was $23.77)
Nat Schindler
·
Scotiabank