ULTA Ulta Beauty, Inc.
$501.52
Stable Earnings Power 80%
P/Adj-EPS × Normalized Multiple
Mild · Conviction

Fair Value

Trading 14.6% below fair value

You pay $501.52
Bear $513.71
Fair $587.10
Bull $660.49
Bear $513.71 +2.4% $26.00 × 19x P/E
Fair $587.10 +17.1% $26.00 × 22x P/E
Bull $660.49 +31.7% $26.00 × 24x P/E

Key Value Driver

Normalized P/E multiple (22x base case)

Implied Market Multiple 19.3x

Summary

Our base-case estimate uses a valuation based on adjusted earnings per share and a normalized price-to-earnings multiple. We then blend that result with the average analyst price target of $645.00 from 47 analysts, using a 30% weight on analyst consensus. That produces an estimated intrinsic value of $587.10 per share.

Key Risks

  • Growth DCF inappropriate — terminal value assumptions dominate
  • EV/EBITDA misleading for regulated businesses where capex is mandated
  • Regulatory risk is a fat tail not visible in normal multiples