ULTA Ulta Beauty, Inc.
$609.24
Stable Earnings Power 80%
P/Adj-EPS × Normalized Multiple
Mild · Conviction

Overvalued

Trading 9.9% above fair value

You pay $609.24
Bear $485.23
Fair $554.55
Bull $623.87
Bear $485.23 -20.4% $25.64 × 19x P/E
Fair $554.55 -9.0% $25.64 × 22x P/E
Bull $623.87 +2.4% $25.64 × 24x P/E

Adjust Assumptions

21.6x
25.64$

Key Value Driver

Normalized P/E multiple (22x base case)

Implied Market Multiple 23.8x

Analyst Consensus (External Reference)

Never blended into the bear/base/bull estimates above.

Average Target (47 analysts) $624.93
Divergence from AlphaVal 11%

Summary

Applying a 22x P/E to adjusted EPS of $25.64, the base-case value is $554.55 per share.

Key Risks

  • Growth DCF inappropriate — terminal value assumptions dominate
  • EV/EBITDA misleading for regulated businesses where capex is mandated
  • Regulatory risk is a fat tail not visible in normal multiples