RUSHB Rush Enterprises, Inc.
$64.38
Platform & Compounding FCF 50%
Two-stage FCF DCF
Strong · Conviction

Undervalued

Trading 52.4% below fair value

You pay $64.38
Bear $98.13
Fair $135.33
Bull $171.32
Bear $98.13 +52.4% 6% stage 1 growth, 11% discount
Fair $135.33 +110.2% 9% stage 1 growth, 11% discount
Bull $171.32 +166.1% 12% stage 1 growth, 11% discount

Key Value Driver

FCF growth rate (9% base case)

Terminal Value % of EV 38%
Implied Market Multiple 11.1x

Summary

Using a two-stage FCF DCF with 9% growth decelerating over 15 years, discounted at 11%, the base-case intrinsic value is $135.33 per share.

Key Risks

  • P/E alone misleads — earnings depressed by growth investment
  • Cyclical or commodity businesses may be misclassified as platforms
  • Terminal value dominance suggests sensitivity to long-run assumptions