RUSHA Rush Enterprises, Inc.
$68.89
Platform & Compounding FCF 50%
Two-stage FCF DCF
Strong · Conviction

Undervalued

Trading 43.5% below fair value

You pay $68.89
Bear $88.46
Fair $122.00
Bull $154.44
Bear $88.46 +28.4% 6% stage 1 growth, 11% discount
Fair $122.00 +77.1% 9% stage 1 growth, 11% discount
Bull $154.44 +124.2% 12% stage 1 growth, 11% discount

Key Value Driver

FCF growth rate (9% base case)

Terminal Value % of EV 38%
Implied Market Multiple 11.7x

Summary

Our base-case estimate uses a two-stage discounted cash flow model based on free cash flow. We then blend that result with the average analyst price target of $82.00 from 17 analysts, using a 25% weight on analyst consensus. That produces an estimated intrinsic value of $122.00 per share.

Warnings

Wall Street's average price target is $82.00 (from 17 analysts). Our estimate is 65% above the consensus -- consider that gap carefully.

Key Risks

  • P/E alone misleads — earnings depressed by growth investment
  • Cyclical or commodity businesses may be misclassified as platforms
  • Terminal value dominance suggests sensitivity to long-run assumptions