FORR Forrester Research, Inc.
$10.00
Stable Earnings Power 40%
P/Adj-EPS × Normalized Multiple
Moderate · Conviction

Fair Value

Trading 22.7% below fair value

You pay $10.00
Bear $10.34
Fair $12.93
Bull $15.52
Bear $10.34 +3.4% $0.86 × 12x P/E
Fair $12.93 +29.3% $0.86 × 15x P/E
Bull $15.52 +55.2% $0.86 × 18x P/E

Key Value Driver

Normalized P/E multiple (15x base case)

Implied Market Multiple 11.6x

Summary

Applying a 15x P/E to adjusted EPS of $0.86, the base-case value is $12.93 per share. DDM cross-check: $24.35.

Warnings

Dividend-based valuation: $24.35 (above our primary estimate by 88%). Large gaps may signal the dividend doesn't reflect full earning power.

Key Risks

  • Growth DCF inappropriate — terminal value assumptions dominate
  • EV/EBITDA misleading for regulated businesses where capex is mandated
  • Regulatory risk is a fat tail not visible in normal multiples