DEO Diageo plc
$86.06
Stable Earnings Power 80%
P/Adj-EPS × Normalized Multiple
Moderate · Conviction

Undervalued

Trading 36.3% below fair value

You pay $86.06
Bear $115.74
Fair $135.03
Bull $154.32
Bear $115.74 +34.5% $6.12 × 19x P/E
Fair $135.03 +56.9% $6.12 × 22x P/E
Bull $154.32 +79.3% $6.12 × 25x P/E

Adjust Assumptions

22.1x
6.12$

Key Value Driver

Normalized P/E multiple (22x base case)

Implied Market Multiple 14.1x

Analyst Consensus (External Reference)

Never blended into the bear/base/bull estimates above.

Average Target (37 analysts) $99.00
Divergence from AlphaVal 36%

Summary

Applying a 22x P/E to adjusted EPS of $6.12, the base-case value is $135.03 per share.

Warnings

The company's reported profits differ from official accounting profits by 96%. Check what costs are being left out of the adjusted number.
The company pays out 197% of its profits as dividends. That leaves little cushion — the dividend could be cut if business slows down.
Wall Street's average price target is $99.00 (from 37 analysts). Our estimate is 36% above the consensus -- consider that gap carefully.

Key Risks

  • Growth DCF inappropriate — terminal value assumptions dominate
  • EV/EBITDA misleading for regulated businesses where capex is mandated
  • Regulatory risk is a fat tail not visible in normal multiples