BAIDF Baidu, Inc.
$12.10
Stable Earnings Power 40%
P/Adj-EPS × Normalized Multiple
Moderate · Conviction

Overvalued

Trading 19.8% above fair value

You pay $12.10
Bear $8.08
Fair $10.10
Bull $12.12
Bear $8.08 -33.2% $0.67 × 12x P/E
Fair $10.10 -16.5% $0.67 × 15x P/E
Bull $12.12 +0.2% $0.67 × 18x P/E

Adjust Assumptions

15.0x
0.67$

Key Value Driver

Normalized P/E multiple (15x base case)

Implied Market Multiple 18.0x

Summary

Applying a 15x P/E to adjusted EPS of $0.67, the base-case value is $10.10 per share.

Warnings

The company's reported profits differ from official accounting profits by 207%. Check what costs are being left out of the adjusted number.
Financial statements were converted from CNY into USD using USDCNY at 0.1490 USD per CNY.
This stock is 42% below its 52-week high, with weak or declining earnings. That combination often signals real trouble, even though the valuation below is based on other fundamentals.

Key Risks

  • Growth DCF inappropriate — terminal value assumptions dominate
  • EV/EBITDA misleading for regulated businesses where capex is mandated
  • Regulatory risk is a fat tail not visible in normal multiples